PREMERA BLUE CROSS LIBRARY
Here’s the brief, take it away.
It is rare in Motofish's line of business there are those projects where they know everyone, they know you and everyone gets to do your job. The ask was simple, Premera needed new work that reflected changing trends and it needed to integrate with their existing imagery.
Motofish was grateful to be able to partner again with the team at Premera and put the knowledge of their brand to use.
Creative Director: Chris Cumming/ Peter Morada
Art Director: Liz Petrella/Lucinda Kruy/ Sheena Lintz
Production: Motofish
Photography: Chris Cumming/ Greg Sweney
Client: Premera